{"id":1427,"date":"2024-01-03T19:02:53","date_gmt":"2024-01-03T19:02:53","guid":{"rendered":"https:\/\/www.be-bookable.com\/?p=1427"},"modified":"2026-10-14T18:04:28","modified_gmt":"2026-10-14T18:04:28","slug":"pourquoi-automatiser-votre-entreprise-de-location","status":"publish","type":"post","link":"https:\/\/www.be-bookable.com\/fr\/ressources\/pourquoi-automatiser-votre-entreprise-de-location\/","title":{"rendered":"Automatiser votre entreprise de location : ce qu\u2019il faut num\u00e9riser, les avantages et par o\u00f9 commencer"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1427\" class=\"elementor elementor-1427\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84b5c09 e-con-full e-flex e-con e-parent\" data-id=\"84b5c09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f54d334 elementor-widget elementor-widget-html\" 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Do choose software that is paid monthly and has no setup fee. With Be-Bookable your first 100 orders are free.\"}}, {\"@type\": \"Question\", \"name\": \"Will I lose the personal contact with customers?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"No. The system takes over the standard messages, so you have time for the conversations that matter. You adjust the emails to your own tone.\"}}, {\"@type\": \"Question\", \"name\": \"How long does switching take?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Count on an afternoon for products and settings. Then run your old way of working alongside for a few weeks, until you are sure stock, prices and emails are right.\"}}]}<\/script><div class=\"bbb\"><div class=\"wrap\"><article class=\"art\"><p class=\"intro\">Automation sounds big, but for a rental business it means something very concrete: that the things you repeat with every booking happen by themselves. Checking availability, confirming, invoicing, checking payment, reminding. This article shows what you can automate, why rental businesses invest in it, what you are better off doing yourself and how to digitise step by step without bringing your business to a halt.<\/p><section class=\"kort\" aria-label=\"In short\"><h2>In short<\/h2><ul><li>Digitising is putting your data in one system; automating is letting that system do the repeat work.<\/li><li>In rental it pays off most for availability, confirming, payment, invoicing and status emails: those happen with every booking.<\/li><li>Rental businesses invest in it to prevent double bookings, win back their evenings and stop missing customers who want to book after hours.<\/li><li>Start small: first your products and stock, then online booking and payment, and only then reports and integrations.<\/li><\/ul><\/section><details class=\"toc-m\"><summary>Contents<\/summary><ol><li><a href=\"#difference\">Digitising and automating: what is the difference?<\/a><\/li><li><a href=\"#what\">What can you automate in a rental business?<\/a><\/li><li><a href=\"#why\">Why rental businesses invest in booking automation<\/a><\/li><li><a href=\"#booking\">Digitising in five steps<\/a><\/li><li><a href=\"#keep\">What you are better off doing yourself<\/a><\/li><li><a href=\"#faq-en\">FAQ<\/a><\/li><\/ol><\/details><h2 id=\"difference\">Digitising and automating: what is the difference?<\/h2>\n<p>The two words are used interchangeably, but they are two steps:<\/p>\n<ul>\n <li><strong>Digitising<\/strong> is taking your administration out of your head, your diary and loose lists and putting it in one system: products, stock, bookings, customers and invoices.<\/li>\n <li><strong>Automating<\/strong> is then letting that system do whatever is always the same: only accept a booking when the product is free, send the confirmation and invoice, update the status.<\/li>\n<\/ul>\n<p>You cannot automate what has not been digitised. That is why every project starts with your product list, not with the web shop.<\/p>\n<h2 id=\"what\">What can you automate in a rental business?<\/h2>\n<p>Look at what you do again with every booking. That is exactly what software takes over:<\/p>\n<div class=\"tabel\"><table>\n <thead><tr><th scope=\"col\">Task<\/th><th scope=\"col\">By hand<\/th><th scope=\"col\">Automated<\/th><\/tr><\/thead>\n <tbody>\n  <tr><th scope=\"row\">Availability<\/th><td data-col=\"By hand\">Check the diary, call or message back<\/td><td data-col=\"Automated\">The customer sees per date what is free, including cleaning and travel time<\/td><\/tr>\n  <tr><th scope=\"row\">Confirming<\/th><td data-col=\"By hand\">Type an email or message<\/td><td data-col=\"Automated\">The confirmation goes out right after the booking<\/td><\/tr>\n  <tr><th scope=\"row\">Payment<\/th><td data-col=\"By hand\">Send a payment request, check your bank account<\/td><td data-col=\"Automated\">Online payment at booking, status shown on the order<\/td><\/tr>\n  <tr><th scope=\"row\">Invoicing<\/th><td data-col=\"By hand\">Make an invoice in Word or Excel<\/td><td data-col=\"Automated\">Invoice PDF with sequential number for every paid order<\/td><\/tr>\n  <tr><th scope=\"row\">Keeping the customer informed<\/th><td data-col=\"By hand\">Call to say it is ready<\/td><td data-col=\"Automated\">Email with every status change, for example &#8220;ready for pick-up&#8221;<\/td><\/tr>\n  <tr><th scope=\"row\">Figures<\/th><td data-col=\"By hand\">Formulas in a spreadsheet<\/td><td data-col=\"Automated\">Revenue, orders and most popular products in a report<\/td><\/tr>\n <\/tbody>\n<\/table><\/div>\n<h2 id=\"why\">Why rental businesses invest in booking automation<\/h2>\n<p>The reason is rarely &#8220;efficiency&#8221; in general. It is four very concrete problems:<\/p>\n<ul>\n <li><strong>Double bookings.<\/strong> Disappointing a customer once costs you that customer and a bad review. A system that counts per date does not let it happen.<\/li>\n <li><strong>Evenings lost to messages.<\/strong> At ten bookings a week, confirming, invoicing and chasing easily takes an evening. You get that time back.<\/li>\n <li><strong>Missed bookings after hours.<\/strong> Many customers want to book in the evening or at the weekend. If they have to wait for a reply, they book elsewhere.<\/li>\n <li><strong>No-shows.<\/strong> Customers who pay when they book also turn up. A &#8220;provisional&#8221; reservation blocks your calendar without any guarantee.<\/li>\n<\/ul>\n<p>What it brings differs per business. A worked example with admin time, no-shows and extra bookings is in <a href=\"https:\/\/www.be-bookable.com\/resources\/understanding-rental-software-costs\/\">what does rental software cost<\/a>.<\/p>\n<h2 id=\"booking\">Digitising in five steps<\/h2>\n<p>You do not have to do everything at once. This is the order that works:<\/p>\n<h3>Step 1: map what you do now<\/h3>\n<p>For one week, write down what you do with every booking and how long it takes. Where do bookings come in, where do you track them, how do you invoice? That list is your task list for the software.<\/p>\n<h3>Step 2: put your products and stock in one system<\/h3>\n<p>Clean up your product list and set per product the stock, the rental price per period and the buffer time. In Be-Bookable you <a href=\"https:\/\/www.be-bookable.com\/features\/product-management\/\">import products<\/a> from a CSV or Excel file.<\/p>\n<h3>Step 3: let customers book and pay online<\/h3>\n<p>Switch on your web shop or place it as a widget on your own site, and connect <a href=\"https:\/\/www.be-bookable.com\/integrations\/online-payments\/\">online payments<\/a>. From now on every booking arrives in one place, payment included.<\/p>\n<h3>Step 4: let the system communicate<\/h3>\n<p>Check the <a href=\"https:\/\/www.be-bookable.com\/features\/customer-emails\/\">emails per order status<\/a> and the <a href=\"https:\/\/www.be-bookable.com\/features\/invoice-generation\/\">invoice<\/a>. Adjust the texts to your tone, so they sound like you wrote them.<\/p>\n<h3>Step 5: work from one overview<\/h3>\n<p>Plan handover and return in <a href=\"https:\/\/www.be-bookable.com\/features\/order-management\/\">order management<\/a> and give colleagues <a href=\"https:\/\/www.be-bookable.com\/features\/users-and-roles\/\">their own role<\/a>. After a month, look in the <a href=\"https:\/\/www.be-bookable.com\/features\/reports\/\">reports<\/a> at what you rent out and what sits still.<\/p>\n<aside class=\"cta\" aria-label=\"Be-Bookable\"><div><p class=\"kick\">Automate in an afternoon<\/p><h3>Let <span style=\"white-space:nowrap\">Be-Bookable<\/span> do the repeat work<\/h3><p>Availability, online payments, confirmations and invoices happen by themselves. Your first 100 orders are free, after that 19.99 euros per month.<\/p><\/div><div class=\"knoppen\"><a class=\"knop knop--w\" href=\"https:\/\/www.be-bookable.com\/sign-up\/\">Start for free<\/a><a class=\"knop knop--o\" href=\"https:\/\/www.be-bookable.com\/demo\/\">See the demo<\/a><\/div><\/aside>\n<h2 id=\"keep\">What you are better off doing yourself<\/h2>\n<p>Automation is about repeat work, not about everything. Keep these things:<\/p>\n<ul>\n <li><strong>Checking products.<\/strong> A system cannot see that a tent has a tear. Check after every return and note damage on the order.<\/li>\n <li><strong>Exceptions.<\/strong> A regular customer who may return a day later, a club with a different price: those are your decisions.<\/li>\n <li><strong>Personal contact where it counts.<\/strong> A call about a big wedding order or a complaint works better than any email.<\/li>\n <li><strong>Your prices and range.<\/strong> Reports show what sells; what you do with that is up to you.<\/li>\n<\/ul>\n<section class=\"check\"><h2>Checklist: automating your rental business<\/h2><ul><li>Tracked for one week what you do per booking<\/li><li>Product list cleaned up: stock, price per period, buffer time<\/li><li>Products put in one system<\/li><li>Online booking switched on on your own site or web shop<\/li><li>Online payment at booking connected<\/li><li>Confirmation and status emails in your own tone<\/li><li>Invoice checked: details, VAT, numbering<\/li><li>Colleagues given access with their own role<\/li><li>Reports reviewed after one month<\/li><\/ul><\/section><section class=\"faq\" id=\"faq-en\"><h2>Frequently asked questions about automating a rental business<\/h2><details><summary>Why do rental businesses invest in booking automation?<\/summary><p>For four reasons: it prevents double bookings, it saves hours of confirming and invoicing, customers can book in the evening and at weekends too, and paying at booking prevents no-shows. With a few bookings a week a subscription quickly pays for itself.<\/p><\/details><details><summary>What is the difference between digitising and automating?<\/summary><p>Digitising is putting your products, bookings, customers and invoices in one system. Automating is then letting that system do the repeat work, such as confirming, invoicing and guarding availability.<\/p><\/details><details><summary>Where do I start with digitising my rental business?<\/summary><p>With your product list: stock, price per period and buffer time. Then switch on online booking and payment. Reports, integrations and extra users come once the basics run.<\/p><\/details><details><summary>Is automation worth it for a small rental business?<\/summary><p>Yes, especially then, because you do everything yourself. Do choose software that is paid monthly and has no setup fee. With Be-Bookable your first 100 orders are free.<\/p><\/details><details><summary>Will I lose the personal contact with customers?<\/summary><p>No. The system takes over the standard messages, so you have time for the conversations that matter. You adjust the emails to your own tone.<\/p><\/details><details><summary>How long does switching take?<\/summary><p>Count on an afternoon for products and settings. Then run your old way of working alongside for a few weeks, until you are sure stock, prices and emails are right.<\/p><\/details><\/section><section class=\"slot\"><h2>Start with your product list<\/h2><p>Put your products online today and let the next booking come in by itself.<\/p><div class=\"knoppen\"><a class=\"knop knop--p\" href=\"https:\/\/www.be-bookable.com\/sign-up\/\">Start for free<\/a><a class=\"knop knop--s\" href=\"https:\/\/www.be-bookable.com\/resources\/how-to-start-a-rental-business\/\">Read: start a rental business<\/a><\/div><\/section><\/article><nav class=\"toc\" aria-label=\"Contents\"><p>Contents<\/p><ol><li><a href=\"#difference\">Digitising and automating: what is the difference?<\/a><\/li><li><a href=\"#what\">What can you automate in a rental business?<\/a><\/li><li><a href=\"#why\">Why rental businesses invest in booking automation<\/a><\/li><li><a href=\"#booking\">Digitising in five steps<\/a><\/li><li><a href=\"#keep\">What you are better off doing yourself<\/a><\/li><li><a href=\"#faq-en\">FAQ<\/a><\/li><\/ol><\/nav><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Quelles t\u00e2ches de votre entreprise de location automatiser, quels en sont les avantages, quelles t\u00e2ches conserver \u00e0 votre charge et par o\u00f9 commencer.<\/p>","protected":false},"author":1,"featured_media":9361,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"bb_blog_topic":[81],"bb_feature_group":[],"class_list":["post-1427","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-resources"],"_links":{"self":[{"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/posts\/1427","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/comments?post=1427"}],"version-history":[{"count":10,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/posts\/1427\/revisions"}],"predecessor-version":[{"id":9364,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/posts\/1427\/revisions\/9364"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/media\/9361"}],"wp:attachment":[{"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/media?parent=1427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/categories?post=1427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/tags?post=1427"},{"taxonomy":"bb_blog_topic","embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/bb_blog_topic?post=1427"},{"taxonomy":"bb_feature_group","embeddable":true,"href":"https:\/\/www.be-bookable.com\/fr\/wp-json\/wp\/v2\/bb_feature_group?post=1427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}